PR is about opening up a space in people’s heads, and in the market, so that when you come to sell your product or service, people are itching for it.
Marketing is about making sure that your product or service scratches their itch.
PR is about opening up a space in people’s heads, and in the market, so that when you come to sell your product or service, people are itching for it.
Marketing is about making sure that your product or service scratches their itch.